Guidelines and tariffs

1. IJME welcomes advertisements for the print issue as well as the website.
2. IJME does not carry ads from healthcare-related companies, including those for pharmaceuticals, medical devices, spare parts for medical equipment, and beauty/fitness related services and products.
3. All content must be sent in the formats and dimensions mentioned below.
4. Print issue advertisements must be sent to [email protected] at least 15 days before the date of the issue. (eg, for the Jan-Mar issue, content must be mailed by December 16; for the Apr-Jun issue by March 16, and so on)
5. Website advertisements must be sent to [email protected] at least 5 working days prior to the date from which it is to appear on the website, to cover for any adjustments or corrections that may be required.
6. All prices are exclusive of tax. Additional 18% tax (GST) applicable.

Tariff details (applicable for financial year 2018-19 onwards)

1. Print

Print paper (inside)	Maplitho
Print paper (cover)	Sinar Art (glossy)
Paper size (trimmed)	28 cm height X 21.5 cm width
Print area	24 cm height X 18 cm width
Column size	24 cm height X 8.8 cm width
Columns per page	2




SINGLE ISSUE (ONE QUARTER)
COLOUR SCHEME	TYPE	DIMENSION (cm)	FORMAT	RATE
Black and white	Full page	24 height x 18 width	High resolution Pdf/jpeg	25000 INR
Black and white	Half page	12 height x 18 width	High resolution Pdf/jpeg	15000 INR
Black and white	Quarter page	10 height x 8.8 width	High resolution Pdf/jpeg	6500 INR
Colour cover – inside/outside	Full page	24 height x 18 width	High resolution Pdf/jpeg	40000 INR
FOUR ISSUES (WHOLE YEAR)
COLOUR SCHEME	TYPE	DIMENSION (cm)	FORMAT	RATE
Black and white	Full page	24 height x 18 width	High resolution Pdf/jpeg	85000 INR
Black and white	Half page	12 height x 18 width	High resolution Pdf/jpeg	50000 INR
Black and white	Quarter page	10 height x 8.8 width	High resolution Pdf/jpeg	25000 INR
Colour cover – inside/outside	Full page	24 height x 18 width	High resolution Pdf/jpeg	125000 INR

2. Web

Clickable Ads will be placed on the homepage in any of the following dimensions and will redirect to a landing page (the link to which should be provided along with the matter).

TYPE	DIMENSION (pixels)	FORMAT	PLACEMENT	RATES as per TIME PERIOD (in INR)
				One month (30 days)	One quarter (Corresponding to issue cycle)	One year
Banner (A)	60 height x 832 width	High resolution jpeg/tiff	Landscape view in between the homepage	20000	50000	200000
Box (B)	165 height x 257 width*		Top right, below the navigation bar	20000	50000	200000
*In case of more matter, the height may be increased up to 180 pixels

3. Print and web
1. In case you have already taken a print advertisement for a colour cover, you may avail a website ad for a period of 30 days, for an additional 10000 INR
2. You may also advertise for a whole year (colour cover for 4 issues + website ad for entire year) for a sum of 300000 INR